Energy

As consumers and businesses move from a "consumption" mentality to a "conservation" mentality, energy companies are taking notice. Sustainability. Recycling. Waste disposal. Energy efficiency. Air quality. All of these issues are requiring energy companies to look for new products and services to meet their customer's needs. This trend is having a major impact on innovation efforts in this sector. (Read more about energy at the Strategyn Center for Social Innovation website at www.strategyncsi.com.)

Our Energy Clients

Continental Automated Buildings Association

Powercor

Case New Holland

"The concept of outcomes -- talking with customers with a focus on jobs to be done -- is an extremely valuable tool leading to breakthrough concepts and company success."

Robert Bledsoe

Ingersoll Rand

"Your two-day workshop was one of the most productive seminars I've attended. We were looking for a systematic process to identify customer needs, and that's what was delivered. Many so-called experts preach a theory for innovation, with little practical experience. I was encouraged by your experience with implementing the process."

John Roche

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Learn more about Outcome-Driven Innovation by downloading our articles published in MIT Sloan Management Review.