Financial

Financial services firms often seek to innovate existing services, building upon a service that may not be meeting their customers' needs. Or they may view only a small step of the job that customers are trying to get done, focusing on a narrow field such as "making payments." In our work with the financial services sector, we've tried to broaden horizons so the job the customer is trying to get done is looked at completely and new opportunities for innovation are identified.

Our Financial Clients

Aetna AIG
Assurant Baloise Bank SoBa
Bank of America Dun & Bradstreet
Friends Provident GE Money
H & R Block MasterCard
MetLife MYOB
Pershing LLC State Farm
Toronto Dominion Bank  

Cordis (j&j)

"Using this approach, we reprioritized resources so we could be the first to market with the stent, an opportunity that became a $1 billion product in less than two years -- the fastest growing medical device in history."

Rick Faleschini

Continental Automated Buildings Association

"The results of this study will allow us to design effective energy management solutions for the home that reduce a customer's energy usage while providing the consumer with enhanced safety, security and comfort."

David Dollihite